Capri Blue Flora Edit

Packaging Design · Surface Design · Illustration · Color Direction

In Spring 2025, Capri Blue launched Flora Edit, a limited-edition beauty collection featuring hand-drawn botanical patterns and packaging designs. The collection includes three fragrances, each translated across hand lotion, perfume pen, and hand cream formats.

The artwork and pattern direction were inspired by the fragrance notes within each scent, creating a distinct visual identity for every fragrance while maintaining a cohesive collection.

photography from CURiO brands

Hand-drawn botanical patterns created for multi-format packaging formats

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